How to increase the power of the brand in its distribution channels?
Ce que nous avons fait :
Implementation of a platform for promotion and brand advocacy (https://www.offreskarcher.fr/) which groups all the offers of the brand
The consumers taking advantage of the promotional offers are requested to give their feedback (review)
These reviews are then published on a dedicated page (www.karchersatisfaction.com) and on trade websites
38 000 authentic reviews
A remarkable increase in engagement performance thanks to collected reviews